|
Post by account_disabled on Feb 22, 2024 9:21:56 GMT
The quality of the content shared with the followers is the key to improving the success rate. Influencers regularly publish content on certain topics or advertise a certain brand, on their social media channels and thus attract a large number of enthusiastic fans who actively follow their opinions. What is consumer behavior? Many studies have shown that consumer purchases under the influence of influencers depend precisely on the influencer's characteristics. Consumer emotions and self-construction.of influencers Country Email List have a positive effect on consumer buying behavior thanks to emotions, while the consumer's self-construction plays a special role in purchasing. Consumer purchases of your product can be both planned and impulsive. Impulse buying is the one that most often brings a large profit, and represents unplanned or conscious customer behavior under the promotion of external factors. Impulse buying has the characteristics of unconsciousness, unexpectedness and external advertising. On the other hand, those consumers who live in a hurry or in the case of large families, in order to save their time, very often make shopping plans or buy branded products with which they are familiar before the actual purchase. Also, for some products, consumers may not be able to decide when purchasing, but due to, for example, promotional discounts or codes offered by influencers, they can often decide on a certain product.
|
|